Definition Consulting

Positioning > Process > Profit

Marketing for Professional Services


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Professional services marketing has its own distinct problems. The great majority of Definition clients fall into this category and, be they lawyers or design engineers, brokers or surveyors, they have many dilemmas, frustrations and obstacles in common, from a desire to say ‘we specialise in everything’ to a barely concealed irritation that issues such as ‘branding’ and ‘image’ should matter at all in comparison with the quality of your work.

Such issues do have to be confronted though and one sector often has much to learn from another. If, in the process of transfer, I can take a good idea and make it yet more effective, so much the better.

For more information, please take a look at the video clip on this page, read the examples given below or call me on 01386 710555.

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Case Studies

Case Study: Everatt & Company
Case Study: Jackson-Stops & Staff
Case Study: Natural Energy
Case Study: Universa Debt
Case Study: Work Structuring Ltd

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